Here at SERA, we’re a 100% employee owned and operated firm. So what does that mean? Funny you should ask. Many years ago, SERA’s founders, Bing Sheldon and Don Eggleston, looked ahead to their retirement and realized that they didn’t want the traditional transition of the firm to take place, whereby a few employees ‘buy […]
Despite what Howard Roark and Ted Mosby imply, most buildings are not the product of a sole architect’s vision at the drawing board. Rather, a design is created by the architectural team and engineers, who hand over the permitted documents to the contractor to build. This is how it’s planned, but what really goes on? […]
Working here at SERA, sustainability is a word that gets used a lot. We talk about it for our projects. We discuss in the products we specify. We use it in our personal lives outside the office. It is so ingrained with the current culture of architecture and design, especially here in Portland, that I […]