On May 30, 1975, one of Oregon’s most famous Olympians, runner Steve “Pre” Prefontaine, left a party in his butterscotch MG convertible and at a curve along Eugene’s Skyline Boulevard, flipped the car and died before being freed. The site of his death — at a hard-to-find basalt outcropping on a hillside — became known […]
SERA’s principal group is proud to announce 20 new Associates, with an additional three staff members rising to the Senior Associate level. The Associates program at SERA recognizes high-performing and firm-focused individuals who add value to our practice. The Senior Associates title is bestowed upon employees with an additional aptitude or role in business development […]
In a little bit of sleuthing on our website, you’ll find that “SERA is committed to a greater level of employee engagement and entrepreneurial involvement than is customarily found in an architectural firm.” If you’re the kind of person who says, “OK, that sounds interesting, but can you give me an example?” then this blog […]
The Oregon Chapter of the American Society of Landscape Architects awarded McMinnville, Oregon’s new festival street top honors on Friday. The joint project by SERA and HDR received a Transportation award for transforming five city blocks along Alpine Avenue in 2018. Since 1885, Alpine Avenue has served as a semi-improved access road to the Historic […]
We recently had the fortune of attending the Center for the Built Environment’s Industry Advisory Board Meeting, joining in conversations we’re simultaneously having at SERA about biophilic design. CBE researches how innovations in energy and indoor environment will transform the building industry, and is based at the University of California, Berkeley. Along with an exciting […]
This year, a few SERA employees volunteered for Portland’s Hip Hop Architecture Camp – a weeklong, intensive experience designed by Michael Ford to introduce underrepresented youth to architecture, urban planning, creative place making and economic development through the lens of hip hop culture. The camp happens around the country, and this year we were fortunate […]
The days may be getting shorter, but that’s not stopping our staff from making the rounds! Catch us at these great events in Oregon and California throughout the month. We hope to see you out! Oct. 10 | Oakland SERA’s Margo Rettig is presenting at New Building Institute’s Getting to Zero Forum on “Strategies and Synergies: […]
“Everybody was really eager to listen to each other’s stories.” As part of Design Week Portland, SERA’s Gauri Rajbaidya and Travis Dang participated in Diversity in Design: Storytelling Mixer. This was the group’s first public event, and it sold out. “This topic of diversity and people of color trying to find each other and find […]
SERA’s Principal group has promoted Mark Perepelitza to Principal, and 23 others to Associate. Seven additional staff members were honored with the newly-created leadership title Senior Associate. As Director of Sustainability, Mark Perepelitza guides SERA’s overarching sustainability goals and collaborates with project teams on implementation and results tracking. Managing Principal Joe Pinzone commended Perepelitza for […]
We’re celebrating turning 50 with a series of blog entries by leadership! For starters, retired Principal Don Eggleston writes about creating SERA with ‘big thinker’ Bing Sheldon in “On Bing, Founding SERA and 50 Years.” In “5 Lessons for 50 Years,” our Principals reflect on the business practices and leadership styles that got us to […]