Insights

BusinessWire: SERA Architects Hires Veronica Hinkley Reck to Lead Expansion of California Housing Practice

OAKLAND, Calif. — SERA Architects, a multi-disciplinary architecture and design firm committed to sustainable placemaking, today announced that it has hired Veronica Hinkley Reck as the Director of Housing, California. In this role, Hinkley Reck will lead the ongoing growth of the firm’s Oakland-based Housing Studio through innovative, high-quality designs that address the state’s crucial […]

Business Tribune: SERA at 50

As architecture firms go, few are as typical of Portland as SERA. The firm handled historic renovations such as the Pioneer Courthouse, the Meier & Frank building, Washington High School and Montgomery Park. SERA was the executive architect for CO Architects on the Robertson Life Sciences Building & Skourtes Towera in South Waterfront and designed […]

Business Tribune: Zen and the Art of Biophilic Design

A growing body of research shows that incorporating nature into the built environment helps reduce people’s stress, increase their productivity and improve their well-being. Biophilic design is the formal moniker and interior designers are increasingly showcasing it in office spaces throughout Portland.

OPB: VR Is Changing The Game For Portland Architecture

If you ever started on a household project and finished with something looking completely different, you’ll surely appreciate how gaming technology is changing the built environment. Architects are making use of virtual reality to walk around buildings — before they even break ground.

DJC Oregon: For Women Architects, Mentors Matter

Many women in architecture say they are underrepresented in the industry, especially at upper management levels. But they also say that being mentored – and mentoring others – has helped them succeed. Here are a few of their stories.

SERA Announces Principal, Associate Principal and Associate Promotions

SERA Architects has promoted 19 employees to firm leadership, including two Principals, four Associate Principals, and 13 Associates. In addition to being named a new Associate, one employee was promoted to Director of Finance. These employees have exhibited a consistent drive to improve their work, the work of the firm, and the firm’s cultural and […]

SERA Architects Expands Presence in the Bay Area

Clark Brockman, Principal with SERA Architects, is moving to Silicon Valley to begin the process of establishing a SERA branch office there, supporting the firm’s growing body of work in the Bay Area. SERA is currently beginning to recruit new staff members to work in a Silicon Valley office. Job openings are currently advertised on […]

Portland Business Journal: Pearl District’s first hotel is under construction

The industrial strength thumping sound ringing through the Pearl District may be unfamiliar to newcomers, but is a welcome sign of economic revival after four years of relative silence. The thumping is the sound of construction crews driving piles into the ground for the foundation of the 225-room Residence Inn by Marriott. The Pearl District’s […]