Insights

Downtown revival in the ‘burbs?

We’re envisioning downtown Beaverton’s revival and putting pedestrians first. Today, when you ask the average Beaverton resident “Where is downtown?” you’ll sometimes get a puzzled look and a return question: “Beaverton has a downtown?” But this is changing fast, and yesterday’s city approval of a new Urban Design Framework Plan, developed by a team led […]

Groundbreaking for a new, people-oriented Alpine Avenue

Yesterday, joined by the mayor, neighbors, and our partners at HDR, we broke ground on an exciting new chapter for the City of McMinnville’s Alpine Avenue. Alpine Avenue is the city’s first large project in the McMinnville Urban Renewal District. Once complete, the $4.3 million, quarter-mile streetscape project will enhance pedestrian accessibility and comfort along […]

Design discussions: Creating active public spaces

At SERA, a group of staff passionate about design created Design Interest Group Integrated Thursdays (DIG IT for the acronym-lovers in us) to strengthen our dialogue about how design fits into our practice. At each event, staff is presented with a topic, given background, and asked to create a well-designed experience that addresses the topic’s […]

Help Us Design a Wonderful Waterfront

SERA Architects is opening its doors during Design Week Portland to ask the question, “What does a wonderful waterfront look like to you?” Like many Portlanders, we admire the Willamette – it’s the physical and emotional heart of Portland. And we feel lucky to have Tom McCall Waterfront Park, a strong model of urban walkability, […]